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Disaster strikes and it’s your phone ringing… If only crises themselves would go on strike – walk out over a pay dispute or better still, not show up at all!

My phone has rung on many occasions: aid workers killed in Afghanistan… marines and boats seized by Iran… seven detained by Sudanese faction… aircraft down…

Whilst every crisis is shared, there’s little about crisis communications that seems fair.

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Fuelling the future. It’s where the blue-sky thinking becomes headache-grey.

Alas, we don’t have the luxury of Gandalf’s seeing stone – or palantír – as we scan horizons for energy options. Facing up to industrial change requires farsighted investment to mirror strategy, when most anything else is mere crystal balls.

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The seven-by-five-meter canvas of a historic wreck is as close as some of us get to the horror. Géricault’s The Raft of the Medusa is a graphic depiction of catastrophe as a French frigate sinks off Senegal; the desperate seafarers at the full mercy of a storm, the sea …and each other.

Turner’s The Loss of an East Indiaman captures the full force of a wreck as a Dorset community responds to the incident; Captain Pierce and his daughters among the many souls lost as the Halsewell, bound for Madras, was blown on to the rocks in 1786.

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13th June 2017

Practice isn’t enough

Blog

Practice makes perfect! Ok, “perfect” might be unrealistic, but practice can certainly make “better”. Unfortunately, it’s not enough.

Practice will help you improve what you are doing, but it may not lead you to find the best way of doing it. What you’re doing might be working, but is there a better way? Coaches teach sprinters to run faster by training them on technique and posture, not just by making them practice a lot.

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