Far fewer LOFs are signed these days because there are fewer shipping accidents
Today, a tragedy of Titanic’s proportions would attract media headlines across the world – but it didn’t in 1912
When emotions run high, organisations should seek to connect with their audience on an emotional level
Microsites are an important tool, but they are often overused
The description helps because your idea of a big ship may differ from mine
So, how accurate were my predictions?