Crisis communications are a key component of effective incident management in the aftermath of a shipping casualty.
From the perspective of a P&I claims team, we see crisis communications as fulfilling three functions:
Crisis communications support is usually put in place well in advance of any incident occurring. This gives the media management agency and the shipowner the opportunity to establish a relationship, prepare materials and undertake operational training, in preparation for when they will be needed – although it is hoped they will never be needed!
Navigate Response is proud to have been chosen by North P&I Club as their media response partner for a joint initiative aimed at raising awareness around the importance of proactive media planning. Our strong working relationships with the leading P&I clubs ensures that we are able to work seamlessly to support shipowners and managers during any incident or situation which could attract media attention.