Bill created Navigate in 2004, forming a partnership with Mike Elsom in 2006. He is responsible for business development and managing a number of Navigate's accounts.
Bill was educated in London before completing a Bachelor of Arts (BA) degree in German & European Studies at Manchester University. He became a successful maritime journalist covering the international liquid bulk transportation and container markets. Bill was then appointed communications manager at the Baltic Exchange responsible for its events and raising and maintaining its external profile.